LEADERS IN QUALITY 

Sam investments is situated in Majdal Shames Golan heights, Israel. The company is privately owned and managed by its members. Mr. Samir Ayoub and Rafik Ayoub under Golan Sam investments.

The Company provides a wide range of quality Charcoal and barbecue merchandise such as Firelighters, Charcoal, Briquettes, Firewood, BBQ equipment and Outdoor related products. Our products are distributed through our own dedicated distribution facility in Majdal Shames the Golan Heights region. The rest of the country is serviced by authorized distributors and agents, in order to deliver to the consumer market.

Our company only deals with the leading household brand names in BBQ and outdoor lifestyle, and we are proud to provide top quality products to the consumer market, and re-uniting friends and family around fires! 

Creating the most scrumptious and memorable BBQ experience with friends and family, through our dedicated supply of Superior Quality BBQ related products to the wholesale and retail industry in an environmentally conscientious manner

We will serve our customers with Quality Products, managed through our effective Management System, via trained staff and a dedicated distribution infrastructure.

Our products are locally supplied to major retail supermarkets.  We also supply to independent supermarkets, national forecourts, butchers, hardware stores, outdoor stores and even restaurants. During peak season periods we would supply directly to camping sites and holiday resorts.

Our main activity consists of the distribution of Firelighters, Charcoal Briquettes and the highest quality fire wood.

Sam investmens is also the main distributor of leading Yerba Mate brand name Pajarito in Israel imported from the Paraguay.

Paraguayan mates are rich, smooth, and complex

Typical of Paraguayan yerba mates, Pajarito features a classic sour note but it’s very faint. Balancing out this sourness is a grassy and floral punch with fruity and woodsy undertones.

Pajarito features a medium-body. Not too heavy and not too light, but just enough to make itself known. The texture of this mate is silky smooth. It seamlessly flows in and out making it a pleasure to sip. No harshness or astringency on the tongue.